Fast Casual Burger Growth Sizzling!
The burger market within the restaurant industry is the largest dine-out segment in the US with more than $70 billion in yearly sales. It is estimated to be twice the size of the next largest category, the pizza market, and has proven to be successful around the globe as well, with an estimated global market size of more than $135 billion. We expect overall “burger demand” to continue to increase at a GDP-like pace and generally ebb and flow with the broader economic cycle, as consumers trade-up in good times and trade-down in troubled times. Concept proliferation by new entrants may offer an incremental tailwind to the overall market size, while lower prices at the gas pump have already offered … Read more