Investing In Teen Retail Is Like Rolling the Dice
There’s probably nothing more difficult to do in all of investing than predict the fashion trends of teenagers. Every season it seems there’s something new, and what was “in” a few weeks ago is now yesterday’s news. To me, predicting what kids will wear during each of the four seasons of the year is like asking my three-year-old what he did at school today: the answer is not always clear. Others say it’s like rolling the dice at the craps table. Very few firms make it in teen retail, and recent results reveal why. Abercrombie & Fitch (ANF) An excerpt from Abercrombie & Fitch’s third-quarter report: “As referenced in our earlier Business Update, our third quarter results were disappointing in … Read more